We design the future because every experience transforms us.
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Pen & Paper (for sketching)
Marvel, Invision (for proto-testing)
Sketch, Figma, XD (for visual design)
Overflow (for user/wire flows)
Haiku, Atomic (for micro-interactions)
Presentation and Facilitation
Collaboration & Persuasion
Certificate in UX Design
French - Fluent
English - Fluent
We can see the problem but we also need to look beyond the problem and deeper into the system that brought about the problem. Thinking beyond the system will help find new solutions and aspirational journeys.
Competing on cost is not as challenging as before, but nowadays competing on quality is primordial due increased market offerings and because customers will demand, desire and deserve better experiences.
UX is not just the deliverables, it’s the conversation.
• The mindset requires people skills & communication.
• You have to experiment with many approaches.
• Flexibility, empathy and adaptability are key.
Jose Caballer, Creative Entrepreneur
I have two B.A. degrees - in Business (London) and Management (Paris). I’m curious on how the world of commerce is evolving and how companies create products and value, enter new markets, manage new opportunities and reshape their cultures in an increasingly volatile, uncertain, complex and ambiguous world.
My journey into teaching came right after my studies and led me to Inner Mongolia where I began to teach with no formal training. I learned to teach, by learning to listen, share my thoughts and my creativity. Later on in Beijing, creating an environment where learners could fully express themselves and think openly was key.
Master's Degree (Digital Technology, Communication & Education)
To formalise my knowledge of Education, I took the challenge of completing an online masters while still being a full-time teacher in Abu Dhabi. The degree helped me realise the importance of digital literacy & knowledge management and how digital transformation and communications would fundamentally change our lives.
Upon returning to Europe, I decided to get back into a corporate function while staying in the learning and educational space. I got the chance to help business leaders improve their understanding of the evolution of their respective functions and wider global and societal issues related to their industries, markets and field of work.
Digital Business Leadership
As a customer experience manager, based in Brussels, I realised that there was still a lot that I could do to help our customers better engage with their peer-learning groups and our knowledge assets. I studied Digital Businesses to improve our value proposition and this led to a mobile application solution to better reach our customers.
Lead Generation & UX Design
I soon discovered the fundamental fact that digital transformation happens by creating convenient digital experiences that customers need, like and want to use. My thirst for change was transformative.
Shifting my work from servicing to lead generation gave me more opportunities to work on the mobile solution that I had initiated and this made me realise that I wanted to design better experiences.
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